🤑 Winning Black Friday Offer(s)
G’day! Can you believe September is over already? Some of my friends are already telling me they’ve planned what they’re gonna get their loved ones as Christmas gifts and during the Black Friday spoiling season. I laughed initially because the holidays seem so far away. But when I look at the calendar, I realized… This …
3 Proven Ways For Ecommerce Brands To Increase ROAS
Do you need to find new ways of decreasing customer acquisition cost (CAC), generating more profit and increasing revenue for your ecommerce brand? There are three proven practices to increase return on ad spend (ROAS) without optimizing, over complicating, or even touching your Facebook and Google Ad campaigns. It’s called the Ecommerce Growth Formula, and …
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Tone Of Voice: It’s not what you say, it’s how you say it
Usually hearing “It’s not what you say, it’s how you say it.” from my parents when I was a kid, meant I was in trouble, and I was in the doghouse. Instead when I’m sharing this with you now, in much different context, and it also applies to your digital marketing strategy! Your “tone of …
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What a recent web presence audit revealed about a 50+ year old law firm
When doing it for cheap just keeps you from winning in the long run. Imagine trying to climb a mountain but for every 4–5 steps you take, you get pushed back 2. You’re putting in the work, but it’s just not working out. So many companies, marketers, business owners want their websites ranking in the top …
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Social Media Frequency: Quality Or Quantity?
So which is it? Quality or quantity? Well, actually, it’s both. The digital space is saturated with content. From Instagram to Facebook to LinkedIn to SnapChat to Medium and hundreds if not thousands of others. Creating GREAT content, doing it really well, and doing it often, is what cuts through the junk. Think of any brand, …
Social Media Is Misunderstood
Social Media platforms such as Facebook, Instagram and Twitter were built for digital social engagement. This might sound like a, well duh moment, but social engagement means two-way communication. It does not mean using your social channels as a billboard to offer promotions to buy your product. It means interacting and exchanging dialogue with others. …
CASE STUDY: HOW WE INCREASED BLACK FRIDAY SALES BY 250% USING ONLY $500 IN FACEBOOK ADS FOR A FLORIDA WATERSKI COMPANY
MasterlineUSA, located in Winter Garden, FL, is the manufacturer and distributor of the top waterski rope and handle in waterskiing. The sell manufacture and distribute Eagle Vests and Quantum Trick Skis. Their products are known world-wide for being the best in the industry and are used by the world’s top amateur, pro and junior skiers. …